When should a company rebrand or change their logo? Not as often as you may think and here are our thoughts on why that is the case. If you’ve spent a while developing your brand, any change will have an… READ MORE
Category: What we think
A MAGICAL REBRAND
We first came across Wild Northumbrian when they were launching, we were drawn to the poetic language and the beautiful descriptions of the wildlife and landscape. We were intrigued and booked in a visit and that was the beginning of… READ MORE
The Facebook Algorithm – change your game & avoid the pitfalls!
You may no doubt have read about the changes that Facebook are making to their mysterious algorithms in the coming weeks. It’s all part of an apparent push (sceptical, moi?) to make people use Facebook LESS but get MORE value… READ MORE
BLOG: Using Twitter like Tim – why twitter is still important to your business
I remember a couple of years back talking to a friend over a glass of wine about work etc. And I mentioned how useful I found twitter for our business. ‘Oh twitter’ she said. ‘Tim (her husband) is always on… READ MORE
Is visual content the future of digital?
When people think of the content for their digital marketing, their website and social media posts etc., they often think about the words. Content is often seen in terms of website copy, blog posts, articles, news items. Even tweets we… READ MORE
Are you responsive?
Is your website important to your business? Is your website responsive? Responsive web design, put simply, is a website which adjusts to fit the screen size that the user is viewing the site on, be that a smartphone, a tablet, a… READ MORE
tent included in Lissted’s Top 70 North East Digital Influencers on Twitter
We were delighted to discover today that tent director Sarah Raad’s twitter account @tentspitch has made the list of North East’s most influential in digital as compiled by Lissted, which identifies the truly influential voices in any community. After analysing… READ MORE
For service providers – to pin or not to pin?
Are you a service provider wondering whether Pinterest is for you? This article will hopefully help! I’m playing around with the idea of using Pinterest for business at the moment. I’m not 100% committed to the idea at this stage,… READ MORE
New twitter profiles are here…
Hello! As so many of you seem to be getting the new twitter profile today I thought I would dash off a quick initial guide to the changes to make life a bit easier. I’ll update this over the next… READ MORE
Sub brands
One area of branding that I really enjoy is that of sub brands. Often a business will diversify into other services and for any SME it’s often better to keep a consistent brand feel for the sub brands. This can… READ MORE
A brand you may have heard of!
Through my 20 year career as graphic designer I’ve worked with national and international brands so it was interesting to work on a campaign for the NHS. They already had the brand elements created as the campaign had started on… READ MORE
Stress free networking
Networking. It’s something that many people either dread, put off or simply see as a necessary evil which they do but don’t enjoy. It doesn’t have to be that way! Though not a natural networker myself I do know it… READ MORE